Automotive Top Executive joins Morrow Batteries

Senior Executive Florian Wunsch joins Morrow Batteries (Morrow) as Vice President of Strategic Partnerships.

Florian has been at the forefront of the electric mobility evolution in Europe, and for 14 years, he led the B2B business and global powertrain sales of Nissan. He managed Nissan’s electric vehicle business development and achieved commercial success among early EV adopters before Tesla entered the market.

- We are thrilled to have Florian join our team. He is a seasoned executive with a proven track record in the European automotive industry. His entrepreneurial mindset and industry knowledge will be a great asset to us as we ramp up our operations, says Haakon Tanem, interim CEO of Morrow.

Aggressive zero-emission targets and funding initiatives are driving the electrification of vehicles across the globe. The EU net-zero emission target for 2050 will further grow Europe’s role as an important consumer market.

In the early 2000s, Florian helped kick off the electric mobility movement. Nowadays, the market is at a tipping point where electric mobility will outcompete its fossil counterparts.

- I’m excited for this opportunity to help develop Morrow and do my part in building resilient battery value chains in Europe. I see substantial growth opportunities for us going forward, says Florian.

Florian Wunsch has Swiss and German citizenship and holds a Master's in Mechanical Engineering and Business Administration and a Bachelor's in Electric Engineering.